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Platforms like LinkedIn, Facebook, Twitter and even Instagram have become more popular to spread the word about hiring. There is no better way to reach millennials than using the social media platforms that they use. Social media forms a considerable part of the recruitment marketing strategy at this point.
What are the latest recruitment trends?
7 talent acquisition and recruitment trends in 2021
- Remote interviewing. One of the most recent trends that has emerged in the talent acquisition and recruitment area is remote interviewing.
- Candidate experience.
- Diversity and inclusion.
- Contingent workers.
- Artificial intelligence.
- Skills and competencies.
LinkedIn. Considered the world’s largest professional network and most frequented social media platform for recruiting, LinkedIn is used as an important screening tool, and it’s where 62\% of candidates expect to find their next job.
What are the social media platforms for recruitment?
There are a myriad of different social media platforms that you can use for recruiting in 2021, the most popular of which include Facebook, Twitter, Instagram, YouTube, LinkedIn, and TikTok.
Social media allows potential recruits to get a feel for what the company is like before they apply. By encouraging potential recruits to get to know the company culture before accepting a position, you ensure the candidate is the right fit for the company.
What is social recruiting and how does it work?
One of the biggest trends in recruiting over the past few years has been the use of social media to attract and convert talent. This practice even got its own buzzword – Social Recruiting. So what is it exactly and how to do it #likeaboss? What is Social Recruiting? Simply put, social recruiting is using social media channels for recruiting.
The most effective social media tool for social recruiting is LinkedIn. Because it is built for job seekers, employers and professional networking, the entire site utilizes a wide range of functions to help highlight your corporate culture and recruit potential candidates. LinkedIn also offers an Advanced People Search.
Is social media the future of recruitment?
The take-up of social media has naturally led companies to consider its use as a recruitment tool. Considering that social media has entered the business landscape and particularly the recruitment landscape, leads to a demand for knowledge about recruitment trends regarding social media.
Be consistent: social recruiting requires consistent engagement with your audience of potential candidates. In addition, you should always stay current with the latest industry trends and concepts by reading the top recruiting books published each year. Remember, social recruiting is not as simple as posting jobs and receiving applicants.