Why Flipkart changed logo?

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The company said that the new logo reflects its aggressive focus on its mobile app. “Flipkart has evolved into a pretty much mobile-centric platform,” Bansal said. “This will be our identity across all touchpoints, whether it is desktop, mobile, online, offline, print, everywhere.

2015 — Today. The redesign of 2015 made the Flipkart logo look more modern and solid, removing the blue background and reducing the number of elements on the logo to just two.

What does the Flipkart logo mean?

The company has chosen to retain its signature yellow colour, as it represents qualities that Flipkart represents, like imaginative, lively, friendly and inclusive. The font used in the logo is Riona, which is contemporary but appealing to everybody.

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Conceptualised and designed by its in-house team and an external agency called Umbrella Design, the contrasting colour palettes and the 3D design helps the logo stand out across all touchpoints, whether it is desktop, mobile, online or offline.

Why did Myntra change its logo Quora?

The e-commerce fashion giant Myntra has decided to change its logo after a woman activist filed a complaint with the state cyber police alleging that the logo was offensive towards women. The logo will change on all of the company’s platforms including website, mobile app, and packaging material.

What is the tagline of Flipkart?

Har wish hogi poori
This is the second big change in its communication exercise after 2015 when the company unveiled the tagline “Har wish hogi poori” (every wish will get fulfilled) which has now been changed to a more inclusive “Naye India ke saath” (With new India).

What is Flipkart slogan?

Flipkart’s tagline ‘Har wish hogi poori’ has now been changed to a more inclusive ‘Naye India ke saath’ New Delhi: Flipkart, the poster boy of Indian e-commerce, is changing the way it speaks to consumers as more and more Indians come on the digital platform to shop.

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What is the motto of Flipkart?

The message is simple, Flipkart is for everyone and it aims to reach everyone with a pin code and a smartphone.