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What do you call a brand name that becomes the common name?
A generic trademark, also known as a genericized trademark or proprietary eponym, is a trademark or brand name that, because of its popularity or significance, has become the generic term for, or synonymous with, a general class of products or services, usually against the intentions of the trademark’s owner.
How a brand name becomes generic?
When you use a brand name as a generic term, you’re using a proprietary eponym, or, more simply, a generic trademark. All of these are (or were) trademarks of companies whose products were so successful that they came to represent an entire category.
What is the generic name for band aid?
Adhesive bandage
List of protected trademarks frequently used as generic terms
| Trademarked name | Generic name | Trademark owner |
|---|---|---|
| Band-Aid | Adhesive bandage | Johnson & Johnson |
| BiPAP | BiLevel | Philips Respironics |
| Biro | Ballpoint pen | Société Bic |
| Bobcat | Skid-steer loader | Bobcat Company |
What is meant by generic name?
Generic name, drug: The term “generic name” has several meanings as regards drugs: The chemical name of a drug. A term referring to the chemical makeup of a drug rather than to the advertised brand name under which the drug is sold. A term referring to any drug marketed under its chemical name without advertising.
Is Jello a generic term?
Most people know when they say “band aid,” “jello,” “coke,” or “post-it” as a generic term that it’s really a trademarked brand name still protected by law. There are names with less awareness like Crock Pot, which is used generally to indicate a slow cooker appliance, but is currently a trademark of Rival.
Is zipper a brand?
Zipper became a trademark name back in 1925 but by 1930 B.F. Goodrich and inventor Gideon Sundback could no longer claim a trademark on zipper since its prevalence had become ubiquitous. Get rid of a stuck zipper in a jiffy with this clever tip or this tip hardly anyone ever considers.
Is Zoom a generic?
The same is likely true for Zoom. People are using the term generically to mean videoconferencing, but they also know that Zoom is a particular platform, distinct from Skype, Google and so on.
Is Yoyo a brand name?
Yo-Yo: Trademarked in the U.S. in 1932 by entrepreneur Donald F. Duncan, his company lost a case brought by ac competitor in 1965, when a federal appeals court ruled that the trademark was improperly registered and therefore invalid.
Is ibuprofen the generic name?
Ibuprofen is the generic name for Motrin and Advil, used for pain, fever and inflammation.
What is an example of a generic brand?
Google, Taser, and Xerox are all examples of brand names that have become generic words for a type of product. The process is known as genericization, and in some cases, it can result in companies losing their trademark.
Is Kleenex generic?
That’s the fate that befell Kleenex. Although Kleenex is a registered trademark of Kimberly-Clark Corporation, for many consumers, the word has become interchangeable with “tissue.” Other brand names that have fallen victim to genericization include Google, Taser, and Xerox.
Is trampoline a brand?
5. Trampoline: The first modern trampoline was built by George Nissen and Larry Griswold in 1936, and comes from the Spanish for “diving board” — trampolin. The generic term for it before was actually the “rebound tumbler.” It’s unclear when it lost its trademark, but anyone can now sell a trampoline.