Table of Contents
- 1 What do you call it when a brand name becomes the common name?
- 2 What is a Genericide?
- 3 Do you say tissue or Kleenex?
- 4 What is the synonym of generic?
- 5 Can you trademark a commonly used word?
- 6 Is Genericized a word?
- 7 Can two brands with the same name co-exist?
- 8 Can two companies use the same trademark name?
What do you call it when a brand name becomes the common name?
In the corporate world, if a company’s product is popular enough, it risks something called genericization, which is when the public associates the brand name with the generic class of product itself. That’s the fate that befell Kleenex.
What is a Genericide?
Genericide (Nouns) Genericide is a legal term for generification: the historical process whereby a brand name or trademark is transformed through popular usage into a common noun.
What do the terms generic and genericized mean?
To cause to become generic, especially as a product that is sold without a brand name or as a designation for an entire class of products or services. A trademark that was genericized and used to refer to any kind of cola.
What is it called when a company becomes the commonly used word?
A generic trademark, also known as a genericized trademark or proprietary eponym, is a trademark or brand name that, because of its popularity or significance, has become the generic term for, or synonymous with, a general class of products or services, usually against the intentions of the trademark’s owner.
Do you say tissue or Kleenex?
TISSUES / KLEENEX Tissue is the generic name. Kleenex is a popular brand name. It has become so common, that we often call ALL brands Kleenex, even if it is a different brand. It is never called “tissue paper.” Tissue paper is something totally different (explained below).
What is the synonym of generic?
general, common, collective, non-specific, inclusive, all-inclusive, all-encompassing, broad, comprehensive, blanket, umbrella, sweeping, universal, cross-disciplinary, interdisciplinary, multidisciplinary. specific. 2’generic drugs are generally cheaper than branded drugs’
What is the generic name for band aid?
Adhesive bandage
List of protected trademarks frequently used as generic terms
| Trademarked name | Generic name | Trademark owner |
|---|---|---|
| Band-Aid | Adhesive bandage | Johnson & Johnson |
| BiPAP | BiLevel | Philips Respironics |
| Biro | Ballpoint pen | Société Bic |
| Bobcat | Skid-steer loader | Bobcat Company |
When you call a product by its brand name?
Can you trademark a commonly used word?
Common words and phrases can be trademarked if the person or company seeking the trademark can demonstrate that the phrase has acquired a distinctive secondary meaning apart from its original meaning. That secondary meaning must be one that identifies the phrase with a particular good or service.
Is Genericized a word?
Simple past tense and past participle of genericize. That has become generic. Kleenex was in danger of being the most genericized brand name.
What is it called when a product is called by a brand name?
What is another word for the origin of something?
Synonym Discussion of origin origin, source, inception, root mean the point at which something begins its course or existence. origin applies to the things or persons from which something is ultimately derived and often to the causes operating before the thing itself comes into being.
Can two brands with the same name co-exist?
It is hard for two brands with the same name to co-exist, but if both of them have a big history behind or, for instance, the name comes from the founder of the company , there is no need to give up at all the heritage for a “Brand Twins” situation.
Can two companies use the same trademark name?
However, if the two products are not related to one another and not likely to cause any confusion, then trademark law will not prevent the two companies from using the same name. Put differently, if the same name is registered in different trademark classes, this does not give rise to an infringement claim.
What happens when a company loses its brand name?
A term you might see for what befalls a word, and a trademark holder, when it loses its brand name, is the waggish “genericide,” and you might term the words “victims of genericide,” but if “generic descriptor” is awkward, “victim of genericide” is hopeless.