How does mobile-first indexing work and how does it impact SEO?

How does mobile-first indexing work and how does it impact SEO?

Mobile-first indexing is exactly what it sounds like. It just means that the mobile version of your website becomes the starting point for what Google includes in their index, and the baseline for how they determine rankings.

Is indexing important for SEO?

To index your site, Google must be able to find it. While the bots are crawling your site, they collect bits of information that help them understand what your site is about. This is why SEO is so important if you want your site to rank.

Is my site mobile-first indexing?

First Things First: There is No Separate Index for Mobile Google has stated that there isn’t a separate mobile-first index. If your website has separate mobile and desktop URLs, Google shows the mobile URL to mobile users and the desktop URL to desktop users. Regardless, the indexed content will be the mobile version.

How does mobile Optimisation differ from SEO?

Desktop SEO focuses on the general public, usually with no geographic focus. Meanwhile, mobile SEO is typically focused on local search because most mobile users are looking for local results. Google knows where the mobile user is searching from while they are searching.

Does mobile first indexing mean that Google will use the mobile version of your website for indexing and ranking?

Mobile-first indexing means Google predominantly uses the mobile version of the content for indexing and ranking. Since the majority of users now access Google Search with a mobile device, Googlebot primarily crawls and indexes pages with the smartphone agent going forward.

What is SEO index optimization?

Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic (known as “natural” or “organic” results) rather than direct traffic or paid traffic.

Does mobile-first indexing mean that Google will use the mobile version of your website for indexing and ranking?

What is mobile-first indexing and why does it matter?

Mobile-first indexing is exactly what it sounds like. It just means that the mobile version of your website becomes the starting point for what Google includes in their index, and the baseline for how they determine rankings.

Why is my site getting more traffic from smartphone Googlebot?

If you monitor crawlbot traffic to your site, you may see an increase in traffic from Smartphone Googlebot, and the cached versions of pages will usually be the mobile version of the page.

How can I improve the mobile version of my website?

Make sure the formats used on the mobile version are crawlable and indexable (including alt-attributes for images). Structured data: you should include the same structured data markup on both the mobile and desktop versions of the site. URLs shown within structured data on mobile pages should be the mobile version of the URL.

How do I ensure my website is mobile-friendly?

XML and media sitemaps: ensure that any links to sitemaps are accessible from the mobile version of the site. This also applies to robots directives (robots.txt and on-page meta-robots tags) and potentially even trust signals, like links to your privacy policy page.