Why was Nike right to feature Colin Kaepernick in its controversial new ad?
It shows that brands can and should get involved in issues beyond their core business. It demonstrates the opportunity for brands to grow by doing good.
What is the Colin Kaepernick Nike ad about?
The commercial was narrated by Kaepernick, who in 2016 helped to launch a movement to take a knee during the national anthem before NFL games to protest racial inequality and police brutality. “Believe in something,” Kaepernick said in the ad. “Even if it means sacrificing everything.”
Who is the new face of Nike?
Choreographer Parris Goebel Is The New Face Of Nike.
Why Colin Kaepernick is controversial?
Kaepernick became a free agent after the season and remained unsigned, which numerous analysts and observers have attributed to political reasons. In November 2017, he filed a grievance against the NFL and its owners, accusing them of colluding to keep him out of the league….NFL career statistics.
| Legend | |
|---|---|
| Bold | Career high |
What is the purpose of the Nike dream crazy campaign?
Nike’s New Just Do It Campaign To celebrate that rich diversity, the second film in the JDI series, “Dream Crazy,” focuses on a collection of stories that represent athletes who are household names and those who should be. The common denominator: All leverage the power of sport to move the world forward.
How did the dream crazy Nike advert make you feel towards the brand what message did you take from the advert?
Tribes found the ad uniquely inspiring and motivating They liked the message of self-acceptance, and celebrating different body types, abilities and walks of life. This message is powerful, as it gives a voice to people who aren’t normally shown in mainstream media.
What is the message of the Nike Just Do It?
The campaign embodied Nike’s image as an innovative American icon associated with success through the combination of professional athletes and motivational slogans emphasizing sportsmanship and health. This led to customers associating their purchases with the prospect of achieving greatness.